
sometimes, when i am going on long-ish drives, i like to listen to podcasts of 'this american life.' so yesterday, as i was getting ready to take off for a couple of hours on the road, i made sure to have a new one on my phone. i was thirty seconds into it when i was hit with a question that i never expected to encounter as a result of radio fundraising:
"Who do you want to be?"
And Ira, in all his Ira-ness, said this a couple of times. He probably said something like this: "Really. Who do you want to be? I mean, think about it. You could be the person who just listens to this podcast every week, who never contributes to their local radio station, who assumes other people will just step in and cover for them. And you know what? You're right. We'll never start charging for this podcast. Your neighbor or teacher or colleague will pay, and you'll get to keep on listening. But again, let me ask: Is that who you want to be?"
I want to hear from Anna again about this one, since she can analyze media content and culture with the best of them. But I really want to hear from everyone, and to express my surprise. How should I feel about this? Should I be glad that this radio program has decided to integrate fundraising and integrity? Or is it scraping the barrel, guilt-inducing stuff? I can't decide. Ira sounded so earnest. Then again, when does he not . . . I just don't know.